I’m pretty sure you’re aware of the many advantages of starting your own small business, and it’s important to keep these things in mind as motivation for not giving up on your business. I know for me the reasons for going into business were as clear as day. I hated working at a job and was looking for ways to make money at home, while not having to put wear and tear on my vehicle to drive back and forth to work everyday.
You see when I first got started, I didn’t have much money. So I needed ways to earn money in my business that would help to serve to pay bills and have food on the table for myself. So even though I enjoyed the thought of having my own business, it was clear to me that I would have to do more things to make my business a success.
If you’re wondering what you can do to make your business a success, then you’ve landed on the right page. In today’s lesson, I’m going to show you some marketing strategies that you can use to propel and take your business to the next level. Here’s the first tool that you can use to make money in your offline business.
Have you ever heard of Val-pak? It’s like a mini-catalog of coupons, special offers, and deals from companies all over your city. And these Val-pak catalogs contain very useful coupons and deals that would cause anyone to jump at immediately. Needless to say, this is something that you should be incorporating in your business today.
Val-pak mails out thousands of their catalogs each month, so if you can advertise your products and services via this marketing medium, you stand a good chance for acquiring new customers for little to no cost to you. Here’s another way to earn more money in your business starting right away.
2) Card decks
A card deck is a package of postcards that gets mailed out to consumers. To have your ad or postcard featured in a card deck, you will pay anywhere near 2 to 5 cents to have your postcard included in this mix.
If you wanted to run a regular postcard, it would cost you around 40 to 50 cents just to mail them out. But they both have their pros and cons.
With a card deck, you’re competing against a wide variety of other business owners, trying to get their message out to the intended recipient. But if you can offer something for free, you’ll stand a good chance of getting your prospect to respond to your offer.
With a regular postcard, you have no competition. So you can reach your prospect, and have their undivided attention while they review your postcard. But on the flip side of things, it will cost you around 50 cents to mail one out. But this is pennies compared to the response that you can get with a postcard.
Both of these techniques are good for improving your sales and profits.
Good luck with using these strategies to making more money in your business.